B2B REVENUE

How We Will Generate Revenue

Executive Summary

Revenue Potential for AI Health

AI-Health offers an unparalleled opportunity for large corporations to transform their employee wellness programs through the integration of a scientifically validated, clinically robust app suite. This strategy addresses rising corporate challenges around employee health, absenteeism, and escalating insurance costs.

By directly selling AI-Health’s app suite to corporations with employee bases ranging from 10,000 to over 100,000, AI-Health provides a measurable solution for reducing health-related risks such as obesity, cardiovascular disease, and type 2 diabetes, while enhancing physical and mental fitness.

The proposed direct sales strategy bypasses traditional high-cost marketing campaigns, leveraging a skilled and experienced sales team to negotiate corporate subscriptions. This targeted B2B approach promises significant recurring revenue with minimal expenditure, all while positioning AI-Health as a global leader in health technology innovation.

Projected Revenue:

Example 1: A corporation with 50,000 employees subscribing to the Walk & Fitness Ailly app suite at £9.99/month:

Annual Revenue = £5,994,000.

Example 2: A corporation with 100,000 employees subscribing to the expanded suite: Walk Ailly, Fitness Ailly, Her Ailly, Run Ailly & Sleep Ailly £12.99/month:

Annual Revenue = £15,588,000.

Scalability

Securing contracts with just 10 corporations averaging 50,000 employees each would generate annual revenue exceeding £60 million.

Low Acquisition Costs: The direct sales strategy eliminates high marketing expenditure, channeling resources toward scaling and delivery.

Strategic Approach

Sales Team Development:

Establish a team of 2-5 senior commission based sales executives.

Focus on building relationships with HR Directors, Employee Benefits Managers, and Corporate Wellness Coordinators.

Pricing Structure:

Q1 2025: Walk Ailly and Fitness Ailly at £9.99 per employee per month,
with employee bases over 1,000.

Q2 2025: Full suite (Walk Ailly, Fitness Ailly, Sleep Ailly, Her Ailly, Run Ailly) at £12.99 per employee per month, with employee bases over 1,000.

Discounted bulk pricing will be offered for contracts exceeding 50,000 employees.

Target Market:

Corporations with 10,000+ employees, prioritizing industries with high health-related absenteeism rates such as retail, finance, and manufacturing.

Example Targets:

IBM: Approximately 260,000 employees worldwide.

Tesco: Over 300,000 employees globally.

JPMorgan Chase: Employs over 200,000 staff.

NHS (UK): Over 1.3 million employees, representing a significant opportunity for partnership.

Implementation Plan

Phase 1:
Sales Team Onboarding (2024 Q4):

Recruitment and training of sales professionals in USA, UAE, UK.
Development of tailored sales presentations.

Phase 2:
Initial Outreach and Pilots (2025 Q1):

Target 50 corporations with employee bases over 1,000.
Launch pilot programs to demonstrate measurable health improvements.

Phase 3:
Contract Finalisation and Expansion (2025 Q2-Q4):

Convert pilot successes into multi-year contracts.

Expand outreach to additional corporations and public sector organisations.

Market Opportunity

Corporate Wellness Expenditure

Corporations spend $52 billion annually on employee wellness programs globally, with much of this budget allocated to ineffective initiatives that fail to deliver measurable health outcomes.

Example Corporations:

IBM: Employs approximately 260,000 people globally, spending significant portions of its annual operational budget on employee wellness and insurance programs.

Tesco: With a workforce exceeding 300,000, Tesco invests heavily in health and wellness strategies to improve employee retention and reduce absenteeism.

£5.9m

Annual Revenue

A corporation with 50,000 employees subscribing to the Walk & Fitness Ailly app suite at £9.99/month:

£15.5m

Annual Revenue

A corporation with 100,000 employees subscribing to the expanded suite including Walk Ailly, Fitness Ailly, Her Ailly, Run Ailly & Sleep Ailly at £12.99 m/o

Sick Days and Productivity Loss

Health-related absenteeism costs employers billions annually. In the UK, approximately 138 million working days are lost each year to sickness, equating to £77 billion in productivity losses.

Obesity and Cardiovascular Disease:

Employees with obesity have 77% higher absenteeism rates than their healthy-weight counterparts, costing businesses an additional £2.2 billion annually in the UK alone.

Cardiovascular disease is responsible for 15% of all sick days globally, costing employers billions in lost productivity.

AI-Health’s Ailly apps target these issues with evidence-backed interventions designed to reduce metabolic risks, improve cardiovascular fitness, and enhance overall employee health

Global Health Trends & Corporate Response

The prevalence of metabolic syndrome has reached epidemic levels, affecting 20%-30% of the global population, which includes working-age individuals.

Companies increasingly prioritise preventive health programs to reduce long-term insurance claims and improve workforce performance. However, many existing solutions lack measurable outcomes, leaving significant gaps in corporate wellness strategies.

Benefits for Corporations

Financial Savings:

Reduction in absenteeism and presenteeism costs linked to poor health.

Decreased health insurance claims through improved employee fitness and reduced metabolic risks.

Enhanced Productivity:

Measurable improvements in employee physical and mental health, leading to better workplace performance and engagement.

Reputation & Retention:

Demonstrating a strong commitment to employee well-being enhances corporate reputation and aids in retaining top talent.

AI Health's Unique Value Proposition

Clinically Validated Solutions:

AI-Health’s app suite is built on nine years of R&D, supported by £5.4 million in founder capital.

Apps such as Walk Ailly and Fitness Ailly are clinically proven to reduce cardiovascular disease risk by up to 43% and improve VO2 max fitness, delivering measurable health benefits to users.

Proprietary Technology:

The proprietary Database Matrix Ecosystem eliminates reliance on third-party data sources, ensuring unmatched accuracy, control, and clinical reliability.

Comprehensive App Suite: Apps are designed to complement existing corporate wellness programs and provide employees with accessible, engaging, and effective health tools.

Immediate Offering (2025 Q1):

Walk Ailly: Encourages brisk walking to reduce cardiovascular risk.

Fitness Ailly: Real-time heart rate training for fitness improvement.

Expanded Suite (2025 Q2):

Sleep Ailly: Enhances sleep performance with personalised strategies.

Run Ailly: Tailored running programs for all fitness levels.

Her Ailly: Female health and performance.

B2B REVENUE

Executive Summary

Revenue Potential for AI Health

Scalability Securing contracts with just 10 corporations averaging 50,000 employees each would generate annual revenue exceeding £60 million. Low Acquisition Costs: The direct sales strategy eliminates high marketing expenditure, channeling resources toward scaling and delivery. ​

Strategic Approach

Sales Team Development:

​

Establish a team of 2-5 senior commission based sales executives.

​

Focus on building relationships with HR Directors, Employee Benefits Managers, and Corporate Wellness Coordinators.

Pricing Structure:

Q1 2025: Walk Ailly and Fitness Ailly at £9.99 per employee per month, with employee bases over 1,000.

​

Q2 2025: Full suite (Walk Ailly, Fitness Ailly, Sleep Ailly, Her Ailly, Run Ailly) at £12.99 per employee per month, with employee bases over 1,000.

​

Discounted bulk pricing will be offered for contracts exceeding 50,000 employees.​

Target Market:

Corporations with 10,000+ employees, prioritizing industries with high health-related absenteeism rates such as retail, finance, and manufacturing.

​

​​Example Targets:

​

Implementation Plan

Phase 1: Sales Team Onboarding (2024 Q4):

​Recruitment and training of sales professionals in USA, UAE, UK.

Development of tailored sales presentations.

Phase 2: Initial Outreach and Pilots (2025 Q1):

Target 50 corporations with employee bases over 1,000.

Launch pilot programs to demonstrate measurable health improvements.

Phase 3: Contract Finalisation and Expansion (2025 Q2-Q4):

Convert pilot successes into multi-year contracts.

​

Expand outreach to additional corporations and public sector organisations.

Market Opportunity

Corporate Wellness Expenditure

Corporations spend $52 billion annually on employee wellness programs globally, with much of this budget allocated to ineffective initiatives that fail to deliver measurable health outcomes.

Example Corporations:

IBM: Employs approximately 260,000 people globally, spending significant portions of its annual operational budget on employee wellness and insurance programs.

Tesco: With a workforce exceeding 300,000, Tesco invests heavily in health and wellness strategies to improve employee retention and reduce absenteeism.

Sick Days and Productivity Loss

​Health-related absenteeism costs employers billions annually. In the UK, approximately 138 million working days are lost each year to sickness, equating to £77 billion in productivity losses.

Obesity and Cardiovascular Disease:

​Employees with obesity have 77% higher absenteeism rates than their healthy-weight counterparts, costing businesses an additional £2.2 billion annually in the UK alone.

​

​

Global Health Trends & Corporate Response

​The prevalence of metabolic syndrome has reached epidemic levels, affecting 20%-30% of the global population, which includes working-age individuals.

​

Companies increasingly prioritise preventive health programs to reduce long-term insurance claims and improve workforce performance. However, many existing solutions lack measurable outcomes, leaving significant gaps in corporate wellness strategies.

Benefits for Corporations

​​Financial Savings:

Reduction in absenteeism and presenteeism costs linked to poor health.

​

Decreased health insurance claims through improved employee fitness and reduced metabolic risks.

Enhanced Productivity:

​

Measurable improvements in employee physical and mental health, leading to better workplace performance and engagement.

Reputation & Retention:

​

Demonstrating a strong commitment to employee well-being enhances corporate reputation and aids in retaining top talent.

AI Health's Unique Value Proposition

Clinically Validated Solutions:

​

​AI-Health’s app suite is built on nine years of R&D, supported by £5.4 million in founder capital.

​

Apps such as Walk Ailly and Fitness Ailly are clinically proven to reduce cardiovascular disease risk by up to 43% and improve VO2 max fitness, delivering measurable health benefits to users. ​​​

Proprietary Technology:

​

​The proprietary Database Matrix Ecosystem eliminates reliance on third-party data sources, ensuring unmatched accuracy, control, and clinical reliability. ​​​​​

Comprehensive App Suite: Apps are designed to complement existing corporate wellness programs and provide employees with accessible, engaging, and effective health tools.

​

​Immediate Offering (2025 Q1):

​

Walk Ailly: Encourages brisk walking to reduce cardiovascular risk.

​

Fitness Ailly: Real-time heart rate training for fitness improvement.​​​​​

​​Expanded Suite (2025 Q2):

​

Sleep Ailly: Enhances sleep performance with personalised strategies. ​

Run Ailly: Tailored running programs for all fitness levels.

​

Scalability

Securing contracts with just 10 corporations averaging 50,000 employees each would generate annual revenue exceeding £60 million.

Low Acquisition Costs: The direct sales strategy eliminates high marketing expenditure, channeling resources toward scaling and delivery.

Q1 2025: Walk Ailly and Fitness Ailly at £9.99 per employee per month,
with employee bases over 1,000.

Discounted bulk pricing will be offered for contracts exceeding 50,000 employees.

Example Targets:

Phase 1:
Sales Team Onboarding (2024 Q4):

Recruitment and training of sales professionals in USA, UAE, UK.

Phase 2:
Initial Outreach and Pilots (2025 Q1):

Phase 3:
Contract Finalisation and Expansion (2025 Q2-Q4):

Health-related absenteeism costs employers billions annually. In the UK, approximately 138 million working days are lost each year to sickness, equating to £77 billion in productivity losses.

Employees with obesity have 77% higher absenteeism rates than their healthy-weight counterparts, costing businesses an additional £2.2 billion annually in the UK alone.

The prevalence of metabolic syndrome has reached epidemic levels, affecting 20%-30% of the global population, which includes working-age individuals.

Financial Savings:

AI-Health’s app suite is built on nine years of R&D, supported by £5.4 million in founder capital.

Apps such as Walk Ailly and Fitness Ailly are clinically proven to reduce cardiovascular disease risk by up to 43% and improve VO2 max fitness, delivering measurable health benefits to users.

The proprietary Database Matrix Ecosystem eliminates reliance on third-party data sources, ensuring unmatched accuracy, control, and clinical reliability.

Immediate Offering (2025 Q1):

Fitness Ailly: Real-time heart rate training for fitness improvement.

Expanded Suite (2025 Q2):

Sleep Ailly: Enhances sleep performance with personalised strategies.